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Obama: Youth Marketing Genius

young people for Obama
exceptionally good-looking people, photographed by Tony Pettinato

If you, like me, are in awe of Barack Obama’s graphical prowess and air-tight branding and propaganda, then you probably know that his campaign has had serious resonance with voters under 30. But why?

This article from Ad Age discusses Obama’s campaign success and addresses issues relating to design, messaging, technology, media, and to a lesser degree, politics.

Good read if you’re interested.

•• Article Here »

posted by Scott in life, movies & media.

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